Shiwana's Announce It! is a service that accelerates the awareness and acceptance of new products to the marketplace and pre-screens customers for serious buyers. Customers and prospects want targeted, specific information on new products that will directly and immediately solve their problems. By pre-qualifying clients when marketing announces new products, you can:
 | Increase the number of qualified leads in your sales funnel |
| Let salespeople spend more time with real buyers |
| Cross-sell existing customers, and |
| Make sure true prospects don't get overlooked. |
In today's fiercely competitive marketplace, it is imperative your company's new products get to market as quickly as possible. It can be cost prohibitive to have your sales team call on every customer each time you announce a new offering. Yet, you still need to establish the value of your investment and directly inform potential clients where, why and how your new product will benefit them or solve their problems! While Current customers are easier to sell than new propsects because they already have your brand's awareness and some level of satisfaction, they still need to be pre-qualified.
Announce It! is our service that compliments existing marketing programs and allows your salespeople to engage in a sales campaign at a more rapid pace. Thus, instead of chasing all customers, you focus on those that are truly interested.
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